NOTAS E CITAÇÕES NOS IDIOMAS ORIGINAIS
• Gun Giveaways – If you’ re supporting the Second Amendment, [...] ask a local gun manufacturer to donate a real gun to the event. If guns are banned on campus, have a big event where you raffle off a ticket for the gun that the winner receives and can later redeem at the manufacturer or local FFL dealer [...]. Tax Day Smash – Frustrated with paying your taxes on April 15? One student group once bought a beat up old car, parked it in front of the local Post Office, and let people go to town on it with a baseball bat after they walked out of the Post Office. Who doesn’ t like to take a swing at coercive taxation?
57 Step 3: Plan the Protest [...] It’ s tough to give a specific timeline [...] because protests may be planned a month beforehand or just a few days beforehand. However, there is a general order you should follow [...]: Conceptualize – The first step is to come up with the idea of the event. [...]. Don’ t be bashful about asking Students For Liberty for help in conceptualizing your idea.[...] Determine the Goal – […] a successful protest must have an end goal in mind. Furthermore, […] is one that everyone is talking about [...]. Leverage existing methods of communication such as TV stations in your area, your local paper [...]. As a ruleof-thumb, if your goal does not entail getting covered by a lot of media, then your protest will likely be less than successful. Craft the Message – Another way of thinking about this is coming up with your sound bites. If the [...] newspaper shows up to cover the story [...], you need a clear, concise message that everyone organizing the protest can give them. Create a Timeline of Events – What will happen and when will it happen at the event? [...] Consider chopping it up with intermittent events, though, like a speech in a loudspeaker at certain points, or special prizes for people who come at particular times. Develop a Budget – If you are going to be buying things for the protest, make sure you budget it out and keep costs as low as possible. Make sure to include some kind of give-away. You should have flyers / pamphlets for people to take away, but including something else like candy or a small toy about the issue can be very memorable. Organize Volunteers – Make sure you have a strong number of volunteers at the protest throughout the event. [...] Make sure people volunteer for at least 2 hours [...] and feel obligated to engage with observers. Create a Marketing Strategy [...]
58 Step 4: Market the Protest […] You need to tell people about the protest beforehand. […] Draft up a press release preferably two weeks beforehand [...] and send it to [...] newspapers, [...] bloggers [….], the local news station, local radios, and any other media you can think of. [...] After that, make a Facebook Event to promote it and invite as many people to join the event as possible, in order to get them to show up and support or oppose you. Then go ahead and let as many student groups know you’ re hosting the protest as possible. Let your potential allies know, as well as your potential opponents. 2 In general, you need to let people know about your protest as many ways as possible before it actually happens.
59 [...] don’ t forget to send out updates via your previously set up social networks, send reminder emails, and message updates.
60 [...] Also, be sure to keep in mind that text heavy and overly“ busy” fliers do you no good. Grab their attention quick, give them the information required, and remember that brevity is a virtue with fliers.
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