Course Descriptions
Marketing Principles 10104110 Explore the marketing environment, consumer behavior, and market segmentation and position strategies. Learn the marketing mix and create product, distribution, pricing, and promotion plans. Course Typically Offered: Summer Fall Spring
Selling Principles 10104101 Explore selling as a career and the success factors in selling. Learn the consultative selling process including product / industry knowledge, approach techniques, needs assessment, product presentation and demonstration, handling objections, and closing the sale successfully to build a relationship. Course Typically Offered: Fall Spring
Customer Experience 10104191 Examine customer service culture, develop communication and listening skills, explore diversity in the workplace, develop skills for handling challenging customers, and explore the impact of technology on customer service and engagement. Course Typically Offered: Summer Fall Spring
Source: https:// nwtc. edu / academics-and-training / customer-service
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