Nuzuna Magazine December 2021 | Page 9

TESTIMONIALS
DR . ANNE T . DIRECTOR OF HUMAN SERVICES AT CLAIRMONT CENTER
“ I didn ’ t expect the results that I got . I ’ ve lost about 17lbs since August 2019 . Doing this workout has helped tighten up my arms . I actually have a bicep . I didn ’ t know I had that .”
The Fitness Industry Struggles
As I wrote recently , the fitness industry puts profits ahead of fitness . We have an obesity epidemic that is costing us more lives than war , terrorism , guns , and most other diseases combined . Instead of booming , the retail fitness industry is in a bad cycle and almost nobody benefits from it . Too many gyms are underperforming , and the industry is stuck in a boom / bust cycle of trendy workout styles plus large numbers of lumbering financial laggards .
Novelty workouts are a way to attract the young and the hip , especially women , which attracts young and hip men . But like nightclubs , once the novelty cool has worn off , they fall off quickly . Meanwhile , the rest of the fitness industry lumbers forward putting uninspired marketing ahead of fitness . Why is that ?
EMS to the Rescue In order to move any muscle , the brain must deliver a small electrical impulse to that muscle . All muscles work this way . Electro Muscle Stimulation ( EMS ) helps deliver painless electrical impulses to activate more muscles directly through the skin .
EMS can activate up to 90 % of the muscle fibers to contract simultaneously throughout the entire body . That ’ s nearly 350 muscles working simultaneously ; contracting roughly 36,000 times in a 20-minute session . As a result , these contractions act as resistance , making each exercise movement 3x more efficient and burning nearly 1,000 calories more compared with traditional exercise .
The SUPER-SUITS are completely wireless , light-weight , and comfortable . You can wear them doing any of your favorite exercises from beach yoga to cardio to spinning to weight training .
This solves the main problem , making exercise deliver more benefits without increasing the time or effort expected
ANGELA K . A CLIENT
“ The experience I am currently having at Nuzuna has been life changing for my body and mind ! I am 45 years old and have been working out in all forms since I was young - I was in need of a boost in my fitness and this was THE answer ! I ’ ve lost weight , have more muscle definition and my energy is through the roof ! I ’ m on week 7 and I ’ m hooked . The EMS suit was the exact life change I needed and I am now a lifetime member ! I love the staff , they are motivating , fun , helpful , and are so educated with how the EMS suit works with my body .”
of the person . Faster results will make people stick to it more . It makes that diet pay off faster . When it takes a lot less time to see results and much less time to maintain those results , many more people will feel that diet and exercise are worth the cost vs . benefit calculation .
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