NU Formland - Read all about the Nordic design community no. 2 2014 | Page 23

Lübech Living

Lübech Living

Lübech Living’s collection Oohh Collec-

Summary

tion is made from recycled materials and is
produced in Sri Lanka in connection with a
project for women.

- We began our focus on recycling and

sustainability quite early on before it had
really taken off. We grew with the trend
through the financial crisis at a time when

customers became increasingly conscious
on many different levels. Today, many customers take sustainability for granted, so

experience with and insight into the matter

at Formland UP/Graded in August and at

and Lübech Living exports their products

mama (pronounced wash-mama) who are

is important, says Søren Lübech.

The Nordic trend of simplicity and clean
lines has become an international trend,
all over the world.

Moreover, Lübech Living will also be

expanding its collection of sustainable
Christmas decorations from Oohh, which
was introduced by the company last year.

Søren Lübech is looking forward to intro-

ducing customers to many new products

other trade shows in the Nordic countries
and in Europe. Among its new products are

collections from the Italian brand Uashcreating simple and stylish products made
from paper that can be machine washed at
a gentle setting and are designed as a bag.

Experience the collections from Lübech
Living in hall J, stand no. J7110
www.lubechliving.dk

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