NU Formland - Read all about the Nordic design community no. 1 2014

Leder/editorial Velkommen til premiereudgaven Welcome to the premiere issue of the NU Formland UP/Graded magazine Velkommen til premiereudgaven aktuelle artikler om de nyheder, som de facts about the history of the fair and prac- af magasinet NU målrettet indkøbere af in- mange udstillere på Formland UP/Graded tical information such as opening hours teriør og design. glæder sig til at vise dig, når du besøger and the like. Du kan glæde dig til 84 sider sprængfyldt MCH Messecenter Herning den 30. januar In the back of the magazine we have de- med inspiration, nyheder og overblik over til 2. februar 2014. Artiklerne er opdelt i signed a fold-out page, which you can use Formland UP/Graded Spring 2014! sektioner med hver sin farvekode – og af- as a bookmark when reading the magazine. spejler således den fysiske udgave af Form- The front page of the bookmark is a Buyer’s tikel af trendeksperten Anette Eckmann fra land UP/Graded. Note page, where you can write down the Eckmann Alive Studio. Allerede nu kan du Hele pakken er formidlet på et højt journa- news, exhibitors and stand numbers you således sætte dig ind i de tendenser, du vil listisk niveau og i et lækkert magasindesign plan to visit at Formland UP/Graded. On se afspejlet i inspirationsområdet Close UP/ – derfor håber vi selvfølgelig, at du vil have the buyers note page, trend zones, presen- magasinet liggende i butikken og bruge det tations etc. have been highlighted. The som opslags- og inspirationsværktøj frem til back of the bookmark features a graphical næste Formland UP/Graded i august 2014. overview of Formland UP/Graded’s halls På gensyn i Herning! and areas. artiklen på side 54-63. jektchef Henriette Træholt, der fortæller om Formland UP/Gradeds nye koncept og The last four pages of the magazine are an visionerne for messens fremtid. Se også easy-to-read list of the fair’s exhibitors and fakta om messens historik og praktisk info stand no. om åbningstider med videre. Bag i magasinet har vi lavet en folde-ud-side, section written in collaboration with Visit du kan bruge som bogmærke. Forsiden af Herning, where you can read about a cul- bogmærket er en Buyer’s Note-side, hvor tural event in Herning during the fair. Fur- du kan notere de nyheder, udstillere og thermore, we have made a list of where to standnumre, som du skal huske at besøge på eat and sleep in Herning. The vision with Formland UP/Graded. Vi har endvidere mar- the magazine is to equip you to get the most Helle Mathiesen Editor in Chief out of your visit to Herning – both during and after the fair’s opening hours. tetszoner, foredrag med videre. På bagsiden Welcome to the premiere issue of the NU magazine targeted at buyers of interior articles covering the latest news that the and design. over hallerne på Formland UP/Graded. On top of all that you can look forward to many exhibitors are ready to present to you at Formland UP/Graded when you visit overskuelig, alfabetisk liste over udstillere og standnumre. with inspiration, news and overview of MCH on January 30 to February 2, 2014. Formland UP/Graded Spring 2014! The articles are divided into sections – just arbejdet i samarbejde med Visit Herning, For example, the premiere issue of NU fea- as the physical version of Formland UP/ hvor du kan læse om en af de mange aktu- tures a large trend article by Anette Eck- Graded. elle kulturelle oplevelser, Herning byder mann. You can already now familiarize The whole package consists of well-written på under messen. Vi har endvidere oplistet yourself with the current trends that will articles and is wrapped in a cool magazine Hernings mange muligheder for bespisning show in the trend zones in Hall H at Form- design, which makes the NU magazine a great tool and source of inspiration and so og overnatn ing. Visionen med magasinet er at klæde dig på til et optimalt besøg i Her- pages 54-63. we hope you will have the magazine lying about in your store until the next Formland ning – både hvad angår det faglige indhold på Formland UP/Graded og oplevelserne i UP/Graded in August 2014. byen uden for messens åbningstider. _6 project manager Henriette Træholt, who tells about Formland UP/Graded’s new con- See you in Herning!

NU Formland - Read all about the Nordic design community no. 1 2014 | Page 6