Worli-based digital print service provider , Pixlar Art Creation , has recently installed a brand-new Canon imagePRESS C710 digital production press . The press comes with the latest EFI Fiery RIP , an EFI ES-3000 spectrophotometer , and paper deck . The press was supplied by Fast Print India who are authorized dealers for Canon digital presses in Mumbai .

“ We commissioned the Canon imagePRESS C710 less than a month ago ( in September 2021 ) and have been very impressed with overall performance of the press . Some the highlights of the C710 are nearly zero paper wastage and color consistency . The quality of the output is excellent and we can see the minutest of the lines in the final print ,” says Nitin Jatrara , one of the partners in Pixlar Art Creation .

The imagePRESS C710 can print at the speed of 70 pages per minute with a resolution of 2,400 dpi x 2,400 dpi . It can handle a variety of paper stocks such as plain , heavy , coated and specialty , from A4 to 13 x 51-inch size . As an economical option to the EFI Fiery G250 RIP and spectrophotometer , the digital press also comes with an IPR option .

The decade old Pixlar Art Creation offers digital and commercial print services to corporates . Its main client base comprises hotels and restaurants in the Worli area . Apart from the hospitality segment , it also has customers in real estate segment . “ With the imagePRESS C710 we were able to get excellent color consistency which is very important for our clients ,” Jatrara adds .

Tushar Nagotkar , director of Fast Print India says that Pixlar Art Creation ’ s high expectations on the color matching and color consistency front was a big challenge . “ However , with the C710 we were able to prove that Canon can offer the right solutions ,” he adds .

Before bringing in the Canon , Pixlar Art Creation was using a Konica Minolta digital press which is now installed at its sister firm Majestic Prints , located in the Shah and Nahar Estate printing hub in Lower Parel .

Digital print business back to normal

Like most of the printers across the country , Pixlar Art Creation was completely dysfunctional during the lockdown imposed in March 2020 to contain the spread of Covid-19 . However , since the relaxation of the first lockdown , the company ’ s business has been on a continuously upward recovery .

“ The first lockdown hit us very hard and we were completely shut . But after that we have seen consistent recovery in volumes . In fact , in terms of volumes were are back to January 2020 levels . However , despite the recovery in volumes , the cash flow is still slow as clients are not making prompt and timely payments . But with the Covid pandemic now under control and festival season just around the corner , we expect things to get better ,” Jatrara concludes .

Indian Printer & Publisher | 1 November 2021

November 2021 | Page 29

Mumbai ’ s Pixlar Art Creation installs Canon imagePRESS C710

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