We launched a new Sustainability website — http :// www . boeing . com / principles / sustainability — last year and will publish our first Sustainability Report later this year , with a focus on stakeholder responsiveness and data transparency .
Our purpose
For me personally , when I think about sustainability and what it means to me , I think about my parents . Each time we went camping or hiking , they would always repeat the words , “ Leave the trail better than you found it .” Each hike . Each camping trip . Today , those words go beyond a single hike , a single person or a single company or industry . Each of us individually has the opportunity to leave this world a little better than we found it . That will be our legacy . We have the opportunity to leave the trail better than we found it , and that ’ s what our team intends to do .
At one point in time , sustainability was merely about compliance . But , this idea of companies “ doing good ” has evolved to something far greater . It ’ s not about what you have to do or what saves you money — it ’ s not really about you at all . It ’ s about stepping up and making decisions in areas that will make a difference for your industry and beyond for a better future for all .
Our Values
Sustainability is rooted in our company values . I am a big believer in bringing the outside in . When we think about any of our stakeholders — whether it be our employees , those flying on our aircraft , customers , supply chain , investors or kids , our future talent , who stare up at the sky dreaming to one day build airplanes — they all expect us to be doing more , to be doing better . We honor each of those groups through our decisions and commitment to a better world .
Our Industry and Innovation
The sustainability of Boeing and our industry are intertwined and together , our focus must be on sustainable aerospace . This means decarbonizing aerospace while ensuring the connectivity , societal and economic benefits that come from air travel , are available to people everywhere . Together , we will arrive there through a multi-faceted approach and Boeing will be committed to making this better future through innovation . That means ensuring our entire commercial fleet is capable and flying on sustainable aviation fuels by 2030 and building on our decades of research on renewable fuel sources such as our four successful hydrogen powered flights . It also means innovative , new airplane designs with safety and sustainability built in to every decision along the way and partnering with industry on everything from new technologies to operational efficiencies .
Our Legacy
We cannot stop innovating and pushing ourselves to be better . We want future generations to be able to look back and know that Boeing was adaptive and absolutely tireless in confronting climate change , advancing social progress and inclusion and being transparent and staying true to our values . That will be our legacy and that is our commitment .
I am proud to work at Boeing where our people choose to commit and recommit to safely and sustainably build a better tomorrow .
To learn more about how public policy impacts the aerospace industry and ways to get involved , please visit Watch U . S . Fly at http :// www . watchusfly . com
To learn more about Boeing ’ s Confident Travel Initiative please visit http :// www . boeing . com / confident-travel
Learn more at : www . watchusfly . com
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