Northwest Aerospace News — Issue No. 36 Resource Guide Edition: DEC 2023 | JAN 2024 | Page 45

Additionally , I write for other aerospace-related magazines such as RotorPro and AirMed & Rescue ; I also operate my content marketing and PR business called Ferrero Agency .
Owning a small business and working as a writer , marketer , weblog host and PR professional means juggling many balls in the air each month . But after raising a family while running businesses and being involved in many boards and community groups , I ’ ve got it handled .
While I write at least a couple of articles per issue , engaging with many of you and your customers through interviews , I also promote all writers and advertisers in the magazine .
Our publisher Dean Cameron , and Top Drawer Media , are involved with the community through trade groups like PNAA , PNDC , and NIMA . He also participates in regional chambers of commerce and other partner businesses like TechHelp of Idaho and Impact Washington .
We work deeply in this industry because of Dean ’ s aerospace career-long involvement and connections . You may see Dean at many meetings , but you ’ ll hear personally from me with invitations to be interviewed for the magazine or the webcast . We hope you ’ ll take the opportunity to trust us to profile your business with honesty and integrity . We promise we won ’ t bite ! Generally , the interview process is very pleasant , allowing your business to be featured for free in our high-quality publications .
Beyond writing feature stories , I spend a good deal of time each month promoting Dean ’ s assets through Top Drawer Media on social media and through newsletters .
We maintain routine content posts and promotion of advertisers through LinkedIn , Facebook , Instagram , and X . We work hard to spotlight all our partners through trade groups , our writers , and advertisers . Through consistent publishing efforts , we see a positive ROI on the success of publishing and promotion .
Let me tell you about some career and industry highlights that have made me proud . I am a Distinguished Toastmaster with Toastmasters International ( that means I can write and deliver great speeches to decent-sized audiences !). I have written at least 75 feature articles for Northwest Aerospace News over five years . I have also recorded more than 25 interviews for “ Northwest Aerospace News Live !” The show is produced by Dean Cameron and directed by Jani Bers from Top Drawer Media ’ s Aquarium Studio . I have interviewed at least 225 people in our regional aerospace industry , and I have enjoyed meeting each one of you .
I am proud to be a professional and ethical writer and businesswoman .
To put my family first , I have created a career that allows flexibility , long before working from home became a thing .
The aerospace , space , and manufacturing industries in the Northwest are robust , and I value the chance to work with so many good people — each working hard , like me , to provide for their families and communities .
When people have good values and innovative ideas , it is easy to tell great stories through our magazine and sister media . Thank you for allowing Dean Cameron and Top Drawer Media , and me by proxy , to be a part of your story in Northwest aerospace manufacturing . I hope you enjoy and share what I produce on behalf of Dean ’ s business and share the positivity of our work with others .

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Have a story to share with our readers ? Get in touch with us : Dean @ northwestaerospacenews . com
DECEMBER 2023 | JANUARY 2024 ISSUE NO . 36 45