Nordicum - Real Estate Annual Finland 2011 | Page 48

Feeling the Flow Tampere wants to change the face of logistics Tampere Region serves as a testbed for an exciting new logistics concept. Logiera – a brand new iniative of Tredea (Tampere Region Economic Devolopment Agency) – seeks to do nothing more than revolutionise the flow of goods as we know it. D irector Jari Saarenpää from Logiera says that the time for innovative logistics thinking is now – or Finland will lose its momentum in the matter. “In fact, Finland has been fallen behind from the general European development for the past ten years,” he argues. Part of the problem has been failure to think multimodal: logistics have been observed (and developed) mainly from the viewpoint of truck traffic. Rail operations do not get a rave review from Saarenpää either: he points out that only five European countries are still hanging onto their railway monopolies and Finland is one of t