Concept Vision Development
FICO Eataly World, Bologna, Italy
Key point
The combination of the tradition agriculture production units with the retail
use is particularly interesting for our project.
The project
FICO Eataly World, which stands for Fabbrica Italiana Contadina, will be a
20-acre complex with 10.033 square meters of gardens and pastures outside
as well as 9.000 square meters of indoor markets.
Eataly World takes that concept to a far grander scale, where you can see
the cows who produced the milk that became the cheese you’re eating.
Then you can see the aging process of that cheese before it became a
nutty, salty, unbelievably complex and delicious sensory experience. But
the mission of FICO is larger than having fun—the attraction will also
educate both locals and millions of tourists about Italian food. There will
be 40 diferent workshops, where you can watch pasta and cheeses being
made, plus six multimedia areas to learn about topics such as the future of
sustainable farming.
FICO will open with more than 2,000 participating companies and is
expected to create 3,000 new jobs and draw 6 million visitors a year. And
the focus on sustainability can be seen in all aspects of the park: Visitors
will be able to hop from stall to stall on custom-made three-wheeled
shopping bikes designed by Bianchi. The complex is scheduled to open
October 2017.
General view Restaurant area
Workshops with local crafters Visiting the production line
Area
19.033sqm
Function
Food theme park
Main features
Agricultural gardens and indoor markets
Workshops about the food production
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