Sustainability Statement
NWG // BOARD OF DIRECTORS ' REPORT
Board of Directors ' report
The Board of Directors and CEO of New Wave Group AB( publ), 556350-0916, based in Gothenburg, hereby submit the financial statements and consolidated financial statements for the financial year 1 January 2025 to 31 December 2025.
New Wave Group is a growth company that creates, acquires and develops brands. Our brands are categorized into three operating segments: Corporate, Sports & Leisure and Gifts & Home Furnishings. The Group will achieve synergies by coordinating the design, purchasing, marketing, warehousing, and distribution of the product range. To ensure good allocation of risks, the Group will offer its products in the promo market and the retail market.
New Wave Group’ s competitiveness lies primarily in its strong brands, considerable expertise, high level of service, and a well-developed overall concept. Products are primarily manufactured in Asia, and to a lesser extent in Europe. Thanks to its relative size, New Wave Group has good purchasing prices and efficient logistics. The Group’ s most well-known wholly-owned brands include AHEAD, Auclair, Clique, Cottover, Craft, Cutter & Buck, Grizzly, J. Harvest & Frost, James Harvest Sportswear, Jobman, Kosta Boda, Orrefors, PAX, Projob, Sagaform, Seger, Tenson and Toppoint.
Sustainability Statement
New Wave Group has for several years reported on Corporate Social Responsibility( CSR) and sustainability in a separate sustainability report based on the applicable GRI standards. In 2024, the Group initiated work to further develop and adapt its internal processes in order to meet the requirements of the EU’ s new sustainability reporting standards.
This year’ s sustainability statement has been prepared in accordance with the European Sustainability Reporting Standards( ESRS), pursuant to the EU Corporate Sustainability Reporting Directive( CSRD). The statement has also been prepared in accordance with the Swedish Annual Accounts Act and are in fulfillment of the applicable legal requirements for a sustainability statement. The sustainability statement covers New Wave Group and all its subsidiaries for the period 2025- 01-01 – 2025-12-31. The statement has been prepared on the same consolidated basis as for the Group’ s financial statements for 2025. This is described in further detail in the financial report on page 106.
General disclosures
Basis for preparation
BP-1: General basis for preparation of sustainability statements The Group has conducted a double materiality assessment addressing impacts, risks, and opportunities across the entire value chain. Based on this assessment, the Group’ s material topics have been determined.
The content of this statement reflects the aspects that, through the double materiality assessment, have been identified as material, both when considering from a perspective of impact materiality as well as from a financial materiality perspective. The selection considers issues that are highly prioritized by the interests and views of the Group’ s stakeholders, combined with employee expertise and the Group’ s overall business strategy. It includes information on material impacts, risks, and opportunities linked to direct and indirect business relationships, both upstream and downstream in the value chain, such as climate, environment, working conditions, and respect for human rights.
Policies, actions and targets primarily encompass the upstream stages of the value chain and the company’ s own operations, where the impact is considered the greatest. During the reporting under the topical standards, the extent to which policies, actions, targets, and metrics cover different parts of the value chain is described.
New Wave Group has not chosen to omit information concerning intellectual property, know-how or the results of innovation. The Group has not utilized the exemption under Article 19a( 3) or 29a( 3) respectively in the Directive 2023 / 34 / 34 / EU, as no forthcoming developments or matters under negotiation are considered to have a material impact on the company’ s sustainability matters.
BP-2: Disclosures in relation to specific circumstances The time horizons applied are short term( 0-2 years), medium term( approximately 10 years) and long term( up to 30 years). The definitions of time horizons deviate from the guidelines
ANNUAL REPORT // 033