New Wave Group Annual Report 2023 | Page 33

NWG // SPORTS & LEISURE
Seger
At Seger , tradition and craftsmanship meet modern technology and innovation . With more than 75 years of history , Seger creates high-tech knitted sport garments with sustainability , function , quality and design as key principles . The majority of the production is still carried out at Seger ’ s own factory in Röshult , Sweden . The entire factory is powered by certified wind power . The production chain is defined by active environmental work , from the choices of raw materials , transport and waste management . The largest market is the Nordic countries , with plans of increased internationalization .
ANNUAL REPORT // 033