New Wave Group AB Q4_Feb_7_EN_HQ | Page 5

” From 1994 to 2007 we grew by an average of 37 % in sales and 42 % in operating result, 13 years in a row. But why is history important? You are investing in the future? That's right, and today New Wave Group is stronger and has better opportunities than ever! We have Craft, where we do not fear anyone, and challenge anyone. We have Cutter & Buck, we have the United States and Canada with high growth, where we made substantial investments which we are now beginning to harvest. We have strong growth in Corporate* and in the promo sales channel. We have a stronger balance sheet than ever and historically a very low level of debt. At the same time, we have a competent, active and hungry management who will deliver! So why would the future be worse than history? The fourth quarter goes down in history as the best so far for New Wave Group. My conviction is that we will continue to deliver growth in both sales and results. But there will certainly be individual quarters where the results will be lower than last year. Our brands, our sales capacity, our delivery capacity, our products, our motivation, our organization, our balance sheet - has never been better, bigger or stronger. Thank you to all of our customers, employees and shareholders! Torsten Jansson, CEO * The segment Corporate Promo has been renamed to Corporate. 5