New Wave Group AB Q1_Apr_24_EN_HQ | Page 23

THE GROUP
NOTE 4 - NET SALES PER SALES CHANNEL
SEK million
Sales channel promo
3 months
Jan - Mar
2019 3 months
Jan - Mar
2018 12 months
Jan - Dec
2018 12 months
Jan - Dec
2017
719.8 603.5 2 981.4 2 575.6
174.9 145.1 690.7 587.1
Corporate
Sports & Leisure
Gifts & Home Furnishings
Total 15.9 15.1 85.6 84.1
910.6 763.7 3 757.7 3 246.8
Sales channel retail
Corporate
Sports & Leisure
Gifts & Home Furnishings
Total 17.8 17.0 87.7 73.1
467.9
108.6
594.3 385.4
106.7
509.1 1 883.0
562.1
2 532.8 1 724.4
553.0
2 350.5
1 504.9 1 272.8 6 290.6 5 597.3
Total net sales
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