New Wave Group AB Q1_2018_EN | Page 6

JANUARY - MARCH RESULT FOR THE PERIOD Result for the period amounted to SEK 6.0 (24.9) million and earnings per share amounted to SEK 0.10 (0.38). NET SALES Net sales amounted to SEK 1,272.8 million, which was 1 % higher than last year (SEK 1,264.2 million). Exchange rates affected sales negatively by SEK 23.2 million, corresponding to 2 %. The quar- ter´s sales have also been affected by the fact that Easter this year occurred in March instead of April. REPORTING OF OPERATING SEGMENTS New Wave Group AB divides its operations into the segments Corporate Promo, Sports & Leisure, and Gifts & Home Furnishings. The Group monitors the segments’ and brands’ net sales and EBITDA. The operating segments are based on the Group's operational management. Net sales in Sweden decreased by 3 % compared with last year, attributable to the retail sales channel. The USA decreased by 4 %. The decrease is related to foreign exchange fluctuations when converted into SEK. Turnover in local currency increased by 5 % and the improvement occurs in the promo sales channel. The Nordic countries (excl. Sweden) were on par with last year. However, the sales in the promo channel increased while retail decreased. Net sales in Central Europe and Southern Europe increased by 3 % and 8 % respectively. Sales growth in Central Europe is attri- butable to foreign exchange fluctuations when converted into SEK. Turnover in local currency was on par with last year. Southern Europe increased in the promo sales channel. Other countries increased by 11 %. The improvement occurs in Canada and Asia as well as the promo sales channel. CORPORATE PROMO Net sales for the first quarter amounted to SEK 620.5 (589.7) million. The increase in turnover is due to increased sales and marketing activities. It is the promo sales channel which increased and mainly the regions USA and Other countries (Canada, Asia). EBITDA amounted to SEK 42.8 (37.4) million. The improvement in EBITDA is related to the increased turnover and higher gross margin. The segment has also been adversely affected by increased costs for sales and marketing. GROSS PROFIT SPORTS & LEISURE Gross profit margin improved and amounted to 46.8 (45.2) %. The improvement is related to the segments Corporate Promo and Sports & Leisure while Gifts & Home Furnishings decreased. Net sales decreased somewhat and amounted to SEK 530.5 (553.0) million. Sales increased in the promo sales channel but decreased in retail. It is mainly in the regions of Sweden and Nordic countries (excl. Sweden) that the increase occurs. EBITDA amounted to SEK 13.2 (29.2) million. The lower result is primarily related to lower turnover and higher costs for marketing. However, the segment has improved its gross profit margin compared with last year. OTHER OPERATING INCOME AND OTHER OPERATING EXPENSE Other operating income increased by SEK 5.0 million to SEK 15.9 (10.9) million. Other operating income is mainly attributable to operating currency gains but also other remunerations and should be compared to the result row "Other operating expenses" where mainly operating currency losses are reported. Other operating expenses increased by SEK 4.0 million to SEK -11.8 (-7.8) million. The net total of above items amounted to SEK 4.1 (3.1) million. GIFTS & HOME FURNISHINGS Net sales in the segment was on par with last year and amounted to SEK 121.8 (121.5) million. The segment increased its sales in the promo sales channel and decreased in retail. EBITDA amounted to SEK -19.9 million which was SEK 11.4 million lower than last year (SEK -8.5 million). The lower result is related to a lower gross profit margin and higher costs for marketing activities. COSTS AND DEPRECIATION External costs increased by SEK 28.6 million to SEK -317.2 (-288.6) million. The increase is related to increased investments in sales and marketing. CAPITAL TIED UP Personnel costs amounted to SEK -246.4 million which is SEK 18.3 million higher than last year (SEK -228.1 million). The increase is related to more employees, mostly in sales. Capital tied up in inventories has increased by SEK 256.2 million compared to last year's first quarter and amounted to SEK 2,810.3 (2,554.1) million. The increase is related to our extended product range and the construction of our warehouse in Canada. The turnover rate in inventories has therefore decreased slightly and amounts to 1.0 (1.1) times. The inventory value is expected to be at a higher level than before even in the coming quarters. Depreciation was slightly higher compared to last year and amounted to SEK -17.6 (-15.0) million. Currency exchange rates decreased costs by SEK 11.8 million. OPERATION MARGIN SEK million Raw materials Work in progress Goods in transit Merchandise in stock Total Operating margin amounted to 1.5 (3.4) % where the decrease is related to higher costs in connection with increased sales and marketing activities. NET FINANCIAL ITEMS AND TAXES Net financial items amounted to SEK -10.2 (-12.5) million. The improvement was related to lower interest expenses. Tax on profit for the period amounted to SEK -2.4 (-5.8) million. 6 2018-03 34.5 10.3 146.7 2 618.8 2 810.3 2017-03 27.3 7.0 116.2 2 403.6 2 554.1