CORPORATE PROMO
Net sales increased by 11 % to SEK 2,648.7
(2,388.6) million and EBITDA amounted to
SEK 289.7 (250.8) million. The higher turnover
was mainly due to increased marketing activities
but also a good service level. Growth is occurring
in all regions. The improved result is related to the
increased turnover.
SPORT & LEISURE
Net sales amounted to SEK 2,311.5 (2,260.8)
million, resulting in a growth of 2 %. EBITDA
improved by SEK 35.8 million to SEK 230.3 (194.5)
million. Sales increased mainly in Sweden and
Central Europe as well as the promo sales channel.
The higher result is related to higher turnover but
also a better gross profit margin contributed.
GIFTS & HOME FURNISHINGS
Net sales amounted to SEK 637.1 million, which
was 8 % higher than last year (SEK 587.7 million).
EBITDA improved by SEK 3.6 million to SEK 14.4
(10.8) million. Sales grew in the retail sales channel
and mainly in the Swedish market. The improvement
is mainly turnover related but the segment also has
higher costs for sales and marketing investments, as
well as a slightly lower gross profit margin.