proper angle for the film. Was it
a kids’ film? A film for adults? A
comedy? A romance? An adventure film? The truth was it was
all of these things, which meant
it defied general marketing concepts.
“Hollywood abhors that which
cannot be easily categorized,”
explained Elwes. “Because it
was all of these things and a lot
more, it stumped the marketing
department. So, they ended up
selling it as a kids’ movie, which
is just a fraction of what this film
has to offer.”
Elwes can still remember the
moment he first realized the film
was reaching cult status. It was
a decade after the film’s release
and he was in a restaurant in
Manhattan. He ordered a hamburger and the waitress asked
how he wanted it cooked. He
said, “medium rare” and the
waitress responded with “as
you wish.” Taken aback, Elwes
looked up to her puzzledly. She
Watch The classic sword fight scene
NewJerseyStage.com
2015 - ISSUE 7
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