New Business Opportunities in Digital Textile Printing Inks Market Digital Textile Printing Inks Market | Page 2

Introductionof
Digital Textile Printing Inks Market
The global market was valued at $698 million in 2016, and is projected to reach $2,114
million by 2023, growing at a CAGR of 17.2% from 2017 to 2023. Based on ink type, the
sublimation segment occupied approximately half share in 2016 in terms of revenue.
Digital textile printing inks are used on small garments such as promotional wear, t-
shirts, and jackets. These inks are used on large format rolls of textile. The digital
printing inks market has witnessed significant growth owing to increase in demand for
advertisements and corporate branding such as flags, retail graphics, and banners.
The growth in urbanization and increase in demand for corporate branding and
advertisement has catapult the market for digital textile inks. The sublimation ink
segment has witnessed major demand owing to increase in demand for dye-
sublimation printer in computer printing applications. Furthermore, the demand for
pigment-based inks is anticipated to witness growth owing to its excellent archival
print life and color stability.