New and Sustainable Revenue for African Banks Volume 1 Sep. 2013 | Page 3

Market Domiance

100 %

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ow can a bank create a value for its clients that can make them stick to their services for years to come? This cannot be attained by mere negotiation of transaction rates as the competition too can easily match the offerings.
Banks have started looking at providing more value to its clients to not only win new customers but to sustain
them for a long duration, without compromising on its profitability. One such innovation brought by STPL into the market is its HR & Payroll Processing solution, that a Bank can offer its clients free of cost, thereby adding tremendous value
in its offering by acting as its clients business consultants, and at the same time, ensuring that its client’s salaries are
processed through the banks electronic channels.