INDUSTRY INSIGHT
Developments in the world of fitness .
FITNESS INDUSTRY HAS ITS SAY ON THE VALUE OF REGULATION
Registration provider Fitness Australia recently invited businesses and professionals to express their support , or otherwise , for regulation of the fitness industry .
Fitness Australia CEO , Barrie Elvish , said the independent Regulation Survey conducted by Latrobe University was an opportunity for everyone to have their say , share their point of view and be part of the discussion into possible future regulation of Australia ’ s $ 3 billion a year fitness industry .
“ The Regulation Survey commissioned by Fitness Australia is designed to ascertain the sector ’ s appetite for the possible implementation of some form of Regulation Framework ” Elvish said ; “ It is very early stages and there are many steps that will need to be taken should the survey findings show there is industry appetite for a Regulation Framework .”
Elvish said Fitness Australia has been working with the industry , government and other stakeholders to have gyms and fitness facilities classified as an essential service and be more closely aligned with allied health , with the goal of building greater consumer confidence .
“ Exercise and access to a range of fitness options is vital for our mental and physical health and overall wellbeing . We ’ ve worked extensively during COVID-19 to have our industry recognised as essential , and we know that in the minds of many decision makers and policy writers there are outdated perceptions of what the fitness industry represents ” Elvish said .
“ Options that hold the industry and it ’ s exercise professionals accountable to a set of high standards and requirements will be a significant step forward in achieving this future potential .”
8 | NETWORK SUMMER 2020