Let ’ s chalk this one up to experience
Well , that was 2020 , and for most of us it won ’ t be a year we ’ ll be too sad to bid farewell .
If something good can be said about it , though , it ’ s that many of us have been compelled to tap into our creativity , flexibility and willingness to try new things .
Apparently , the move to virtual service delivery and assorted social distancing behaviour changes have forced many businesses to fast-track developments in their operations that they ’ d otherwise have taken another five years to implement .
Of course , this is a silver lining around what was a dark cloud for many , and unfortunately some of our friends and colleagues that started the year in the fitness industry will not have finished the year in the same way , often due to reasons that were beyond their control . Hopefully , as clubs and studios reopen and restrictions ease to allow greater numbers , many of these trainers and instructors will return to the industry , bringing their wealth of skills and experience with them .
Those that have survived have learnt lessons about their own resilience that should bolster their
confidence to weather future storms . If you can get through 2020 , you can get through anything , right ? On this note , Andrew May shares some tips on small business resilience on page 19 of this issue .
Elsewhere , you ’ ll find features on boosting membership leads , the magic ingredient for effective virtual classes , and managing the effects of stress on the core . Plus , as the temperature rises , Dr Mike Climstein takes a timely look at research into staying UV-safe during outdoor physical activity , especially when spending time in the pool or ocean .
I wish you a Merry Christmas and a Normal New Year ,
Oliver Kitchingman , Editor editor @ fitnessnetwork . com . au
NETWORK ’ S CORE PURPOSE
‘ To inform , inspire and educate our members to be the best they can be ’
ABN 36 624 043 367
NETWORK MAGAZINE Editor , Oliver Kitchingman
Network magazine is the official quarterly publication of Australian Fitness Network . It is distributed in March , June , September and December . While every effort is made to ensure accuracy , Australian Fitness Network accepts no responsibility for the correctness of any facts or opinions . All information including prices ( quoted in AUD ) is correct at time of publishing , but may be subject to change . Where CECs are stated , they may only be applicable within Australia . We welcome articles from all industry professionals on the understanding that the author ensures the work they submit is their own . No material in Network magazine may be reproduced in any form without the written consent of the publisher . © 2020 All material copyright to Australian Fitness Network . All rights reserved .
ADVERTISING For information on advertising in Network magazine , direct email marketing , or through Network ’ s social media and other online options , please email
editor @ fitnessnetwork . com . au , call 02 8412 7486 or click
HERE .
AUSTRALIAN FITNESS NETWORK Post : Ground Floor , 87 Marsden St ,
THE NETWORK TEAM
We love hearing from our Members . Get in touch using the details below .
COMPETITION TERMS & CONDITIONS Unless otherwise specified , all competitions / giveaways contained in this issue commence on 15 December 2020 and conclude on 1 February 2021 . Each competition is a game of skill and chance plays no part in determining the winner . The judge ’ s decision is final and no correspondence will be entered into . Winners will be selected by the editor and will be notified by email no later than 8 February 2021 .
Click HERE for full Terms and Conditions .
NETWORK SUMMER 2020 | 3