WHAT IS ...?
RECOVERY LAB
A growing chain of dedicated recovery studios promise to not only help athletes and fitness practitioners feel better , but also understand how their performance and wellbeing can be improved .
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D eveloped by former AFL umpire Matt James , Recovery Lab is a
dedicated sport and exercise recovery facility , with locations currently in Victoria and Queensland . It was established to help people recover better , perform better and cope better with the demands of physical training programs , as well as the demands of everyday life .
Recovery Lab offers a convenient and relaxing studio space with a range of scientifically tested recovery modalities , all housed under one roof . These products and services include NuCalm , infrared saunas , compression boots , ice baths , compex ( EMS ) and massage guns . This ‘ one stop recovery shop ’ has the aim of enabling athletes and everyday fitness clients to train harder for longer , reducing injury risk and stress levels .
James developed the Recovery Lab concept after many years of witnessing athletes and fitness professionals struggle with performance issues due to a lack of proper recovery routine following injury . While many athletes understand the importance of structured , specific fitness training , not all appreciate the need for recovery programs to have the same level of detail . The ‘ lab ’ corrects this imbalance by offering an environment and tools optimised for physical and psychological rest and recovery .
Curated with expertise in the fields of both fitness and recovery , Recovery Lab lists the benefits of its treatments as including reduced muscle soreness , improved blood circulation , increased breakdown of lactic acid , reduced fatigue , detoxification and a better quality of sleep .
The business model offers one-off bookings as well as memberships . Having both their Victorian studios closed for extended periods during lockdowns , Recovery Lab has also adapted to the changed operating environment by implementing a compression boot rental service .
If you train elite athletes or dedicated clients seeking to improve their performance or relieve stress , Recovery Lab could be a smart way of complimenting their training , with the business claiming that ‘ you will not only feel better , you ’ ll also understand how and why your performance and wellbeing can be managed , improved and optimised ’.
Recovery Lab currently has locations in Townsville QLD and Windsor VIC , with a new studio due to open in Richmond VIC this spring .
46 | NETWORK SPRING 2021