Network Magazine Spring 2021 | Page 57

5 WAYS

TO MAKE YOUR SESSIONS

MORE FUN

It doesn ’ t matter how technically proficient you are , if the workout you instruct isn ’ t fun , your participants won ’ t become bolted on regulars . Instructor Corinne Blight shares some tips to make ‘ em laugh !

O ne of the most important lessons I

learnt early on in my fitness career was to make your sessions fun and exciting . Whether you realise it or not , your clients are looking for an experience that will excite and inspire them and , in turn , make them want to continue their fitness journey with you .
Over the past decade working in the fitness industry , as a group fitness instructor , personal trainer , Pilates instructor and nutrition coach , I ’ ve found the following strategies to be very effective for enhancing engagement and ramping up the fun factor .
1 Get to know your fitness community
Before you take action , it ’ s essential to understand who your community is , what they love and how you can best serve them and make their fitness experience fun . Your community comprises your clients , the people you train and the people who come to your classes . Ask yourself :
• What age group are they ?
• What kind of music do they like ?
• What interests do they have outside of your class ?
Establish these key pieces of information and use them to create exceptional and fun fitness experiences . For instance , in my Retro-robics classes , my target demographic is women 25-65 years of age . It ’ s a wide range of age groups , so I try to cater to everyone ’ s tastes by having fun and uplifting themed classes , such as 90 ’ s and 80 ’ s nights , where music ignites different memories in each individual .
Get to know your community by simply taking the time to talk to them before and after class . Arrive at least 15 minutes early and be prepared to stay at least 15 minutes after class .
To collect information in a more structured manner , you can also do polls on your business Facebook and Instagram pages , on topics ranging from music your participants would like to hear , to feedback on your class , instruction and how both could be improved and made more fun .
The more we understand our community , the easier it is to craft fun and uplifting experiences .
2 Involve your community in your decisions
They say ‘ the customer always knows best ’ and that is absolutely true . When we ask our clients what they actually want to see , not only do we create new opportunities for ourselves , but we also discover what constitutes fun for them .
Recently , I ran a number of fitness challenges with my online group fitness community . Everyone voted for the kind of contest they wanted to see , and we ended up doing a ‘ 10,000 steps a day for two weeks ’ challenge .
There were prizes to be won , daily shout outs and motivation , tips and tricks for getting the challenge done and a lot of online community support - everyone truly had a blast !
NETWORK SPRING 2021 | 57