Network Magazine Autumn 2019 | Page 3

You’re the best in the business? Show me, don’t tell me The saying goes that first impressions last, and there’s probably much truth in that – though arguably, given enough time and opportunity, it may be possible to disprove someone’s negative perception of you. But why waste time trying to correct a bad impression when the alternative is creating a great one in the first place? Another saying goes that ‘actions speak louder than words’ and this is a message that applies to several of the ‘10 must-do's’ to make a great first impression that Pete Gleeson details in his feature on page 12. A PT that tells everyone how great they are is not going to impress as much as the PT that demonstrates the same sentiment. From habitually tidying the gym floor in front of members, and avoiding hanging around chatting to colleagues, to conducting your own training in a time- efficient, creative and varied manner, setting an example of exemplary respect, best practice and professionalism will be the most effective marketing you can do. Pete’s presenting at FILEX, the fitness industry’s annual convention that takes place next month, and so are several other authors in this issue, from Marietta Mehanni, who shares her Perspective of the current state of play of the industry on page 7, to sports nutritionist Brian St. Pierre who discusses the challenges of the energy in-energy out equation on page 19, and exercise scientist Dr Morwenna Kirwan who has some interesting tactics to strengthen clients’ willpower on page 43. The Network team will be checking out these guys’ sessions, and a whole lot more, at the ICC in Sydney between 12 and 14 April. In the feature on page 10 we look at what else not to miss at FILEX. And remember, as a Network Member you get the best available rates, so we hope to see you there! Oliver Kitchingman, Editor [email protected] AUSTRALIAN FITNESS NETWORK NETWORK’S CORE PURPOSE Post: Level 1, 33-35 Atchison Street, St Leonards, NSW 2065 ‘To inform, inspire and educate our members to be the best they can be’ Ph: 1300 493 832 (local call rate) Ph:     02 8412 7400 fb.me/ozfitnetwork twitter.com/ozfitnetwork ozfitnetwork Web:     fitnessnetwork.com.au NETWORK MAGAZINE Editor, Oliver Kitchingman Network magazine is the official quarterly publication of Australian Fitness Network. It is distributed in March, June, September and December. While every effort is made to ensure accuracy, Australian Fitness Network accepts no responsibility for the correctness of any facts or opinions. All information including prices (quoted in AUD) is correct at time of publishing, but may be subject to change. Where CECs are stated, they may only be applicable within Australia. We welcome articles from all industry professionals on the understanding that the author ensures the work they submit is their own. No material in Network magazine may be reproduced in any form without the written consent of the publisher. © 2019 All material copyright to Australian Fitness Network. All rights reserved. ADVERTISING For information on advertising in Network magazine, direct email marketing, or through Network’s social media and other online options, please email [email protected], call 02 8412 7486 or click HERE. COMPETITION TERMS & CONDITIONS Unless otherwise specified, all competitions/giveaways contained in this issue commence on 12 March 2019 and conclude on 30 April 2019. Each competition is a game of skill and chance plays no part in determining the winner. The judge’s decision is final and no correspondence will be entered into. Winners will be selected by the editor and will be notified by email no later than 7 May 2019. Click HERE for full Terms and Conditions. 1 E-mail: [email protected] PDPs Your Network Membership provides you with access to 8 CECs or 1 PDP annually at no extra cost. THE NETWORK TEAM We love hearing from our Members. Get in touch using the details below. Network Leader: Katrina Cochrane [email protected], 02 8412 7411 Learning & Development Coordinator: Bel Fong [email protected], 02 8412 7418 Editor: Oliver Kitchingman [email protected], 02 8412 7486 Membership Consultant: Taylor Bridges [email protected], 02 8412 7402 Graphic Designer: Jack Lee, Novu Creative, [email protected], 0466 426 649 Accounts: Accounts Team [email protected] NETWORK AUTUMN 2019 | 3