NEA 2019-2020 – The Process and Briefs Explained
The Products – what you need to do.
Marketing game website:
The first thing you need to do is come up with a CONCEPT for a game. This could be anything! So, whatever you’re
interested in your could create a game that you can communicate via visual imagery in your website and your
advertisement.
The secret with creating great website is to get the layout and design right and have imagery that
communicates a really strong message about what you game is and what it does.
Game Concept.
1. Pick a genre
2. Pick a niche and think about how you can create IMAGERY for it.
Look at this ideas for games from Reddit users:
A management simulation game for organizing music festivals. You will start from a little venue to a big one with lots
of visitors. You will start choosing your venue, renting stuff, booking famous artists, advertising through posters and
social media, fixing the venue, hiring staff and security. At the final day, you can all see it come together and you will
see what you’ve worked so hard for. –glenheartless
What imagery could you communicate these ideas?
This idea could be changed for fashion industry, magazine industry, newspaper industry, film industry, tv
industry.