National Liberty Center - Apple - Brochure | Page 6

the shopper 40.8 Median Age 3 .1 3 Average HH size PROFESSIONAL PRIDE • Well-educated career professionals that have prospered $1 3 8 ,1 0 0 Average HH income • They are goal-oriented couples that work hard and take pride in their newer homes • Homes are furnished with the latest in-home trends • Exercise and visit the salon and spa regularly • Tech-savvy and own and use the latest and greatest in tablets, smartphones and laptops shopper origin APPLE STORE Liberty Center has a Shopper Origin area that extends from Cincinnati to Dayton— concentrated 20 miles to the east and west, 15 miles to the north along I-75 and to I-275 to the south. SOCCER MOMS • Affluent, family-oriented market 3 7. 0 Median Age 2 .97 Average HH size $90, 500 Average HH income • Live in new housing away from the bustle of the city, but close enough to commute • Most households have at least two vehicles • Participate in bicycling, jogging, golfing, boating and target shooting • Families like their gardens and own the tools for upkeep, like riding mowers BOOMBURGS • Highly-educated, affluent market 34.0 Median Age 3.25 Average HH size $1 1 3 , 4 0 0 Average HH income • Style matters, from personal appearance to their homes • Well-connected on the latest devices and understand how to use them 953,386 Population 366,684 Households 10 MILES Average Distance Traveled (within a 50-mile radius) 95.2 MINUTES Average Dwell Time • Own SUVs and luxury cars • Physical fitness is a priority, including club memberships and home equipment LIBERTY CENTER 2 TIMES Monthly Visit Frequency 15 mile radius Top 75% of trips APPLE STORE Visitor Origin–Regional View: PinPoint Powered by Alexander Babbage using Cellular and GPS data gathered by point in time as well as location The Shopper Origin study uses anonymous wireless location-based data & proprietary Alexander Babbage analytics to define market reach for Liberty Center.