National Liberty Center - Apple - Brochure | Page 14

Bolded text indicates where Liberty Center ranks #1 Liberty Center Liberty Township, Ohio 2018 Demographics Kenwood Towne Centre Cincinnati, Ohio The Greene Dayton, Ohio 5 Minute Drive Time Bolded text indicates where Liberty Center ranks #1 Liberty Center Liberty Township, Ohio 2018 Demographics Kenwood Towne Centre Cincinnati, Ohio The Greene Dayton, Ohio Liberty Center Liberty Township, Ohio 10 Minute Drive Time Kenwood Towne Centre Cincinnati, Ohio The Greene Dayton, Ohio 15 Minute Drive Time 101,450 91,142 69,598 244,270 278,777 234,459 $124,500 $90,682 $75,269 $105,753 $86,923 $75,574 37.7 42.1 43 37.7 39.5 39.5 Total Households (Esri) 33,500 41,045 31,267 84,809 123,226 100,415 Own any tablet 58.8% 47.2% 46.0% 52.5% 45.3% 45.8% Own any e-reader 10.8% 8.2% 8.2% 9.3% 7.8% 7.6% 29.4% Own e-reader/tablet: iPad 40.4% 28.2% 27.3% 33.9% 26.9% 26.6% 23.2% 23.7% Own any portable MP3 player 28.4% 22.5% 22.2% 25.1% 21.3% 21.8% 25.8% 18.8% 19.4% Own portable MP3 player: Apple iPod 24.1% 18.2% 17.7% 20.8% 17.0% 17.5% Own wearable tech: wristband fitness tracker 14.3% 8.6% 8.9% Own wearable tech: wristband fitness tracker 13.1% 8.5% 8.3% 11.2% 8.3% 8.3% Own wearable tech: smartwatch 4.2% 2.6% 3.2% Own wearable tech: smartwatch 4.0% 2.8% 2.6% 3.5% 3.2% 3.0% HH owns a computer 91.0% 77.6% 78.8% HH owns a computer 88.2% 75.0% 75.3% 82.9% 71.9% 74.7% Purchased home computer in last 12 months 14.1% 11.5% 13.1% Purchased home computer in last 12 months 13.6% 11.0% 11.3% 12.4% 10.8% 11.2% HH owns desktop computer 50.1% 40.3% 37.0% HH owns desktop computer 48.0% 38.5% 38.7% 44.3% 35.8% 37.6% HH owns laptop/notebook 72.5% 58.7% 62.0% HH owns laptop/notebook 69.7% 57.1% 57.4% 63.8% 55.2% 56.9% HH owns any Apple/Mac brand computer 27.9% 18.3% 21.6% HH owns any Apple/Mac brand computer 25.3% 18.7% 17.3% 21.2% 18.0% 17.1% Purchased most recent home computer 1-2 years ago 22.1% 17.5% 18.0% Purchased most recent home computer 1-2 years ago 21.3% 17.4% 17.1% 19.3% 16.7% 17.2% Purchased most recent home computer 3-4 years ago 20.0% 17.8% 18.1% Purchased most recent home computer 3-4 years ago 19.3% 16.6% 17.2% 17.7% 15.6% 16.8% Purchased most recent home computer 5+ years ago 13.2% 11.3% 10.6% Purchased most recent home computer 5+ years ago 12.5% 10.7% 11.1% 11.4% 9.9% 10.5% HH purchased most recent computer in a store 45.4% 40.6% 40.8% HH purchased most recent computer in a store 44.1% 38.2% 38.8% 41.0% 36.1% 38.4% HH purchased most recent computer online 20.2% 13.7% 14.8% HH purchased most recent computer online 18.9% 13.9% 13.4% 16.3% 13.4% 13.4% Spent on most recent home computer < $500 14.3% 15.7% 15.7% Spent on most recent home computer < $500 14.7% 14.9% 15.9% 14.9% 14.5% 15.7% Spent on most recent home computer: $500-$999 21.9% 19.6% 19.2% Spent on most recent home computer: $500-$999 21.3% 18.1% 19.0% 19.8% 16.9% 18.7% Spent on most recent home computer: $1000-$1499 14.3% 10.2% 11.3% Spent on most recent home computer: $1000-$1499 13.4% 10.0% 9.6% 11.6% 9.4% 9.4% Spent on most recent home computer: $1500-$1999 7.4% 5.1% 5.3% Spent on most recent home computer: $1500-$1999 6.7% 5.3% 5.0% 5.7% 5.0% 5.0% Spent on most recent home computer: $2000+ 6.7% 4.2% 4.5% Spent on most recent home computer: $2000+ 6.1% 4.3% 3.7% 5.2% 4.3% 3.9% HH owns internet video device for TV 32.1% 21.1% 22.8% HH owns internet video device for TV 29.6% 21.2% 21.1% 26.0% 20.3% 20.3% HH owns internet device for TV - Apple TV 12.2% 5.9% 6.5% HH owns internet device for TV - Apple TV 10.5% 6.3% 5.7% 8.5% 6.2% 5.7% Total Population (Esri) 10,458 14,250 8,143 $157,480 $84,065 $69,421 39.9 43.8 38.5 Total Households (Esri) 3,439 6,453 3,853 Own any tablet 61.7% 48.3% 46.2% Own any e-reader 11.7% 8.4% 8.7% Own e-reader/tablet: iPad 44.3% 28.8% Own any portable MP3 player 30.1% Own portable MP3 player: Apple iPod Average Household Income (Esri) Median Age (Esri) Source: ESRI Total Population (Esri) Average Household Income (Esri) Median Age (Esri) Source: ESRI