Experience is what we pay more for The increased demand for texting reveals a shift in consumer behavior and overall expectations . The fast , easy , personalized nature of a text is what customers want at large . Omnichannel answers this demand , but what does it actually look like ?
Implementing an all-in-one connected commerce process shifts your dealership from taking a laggard approach to one of leadership . A laggard approach means your customers are on the back burner as long as your dealership is doing okay . Whereas , a leader ’ s approach places customers as the top priority . Customers shouldn ’ t have to fill out multiple forms and be forced to answer the same questions over and over again . The process must be easy , it must be seamless , and it must be connected .
A laggard approach may mean you ’ re somewhat up to date . You recognize texting is vital , but your attempt at a more convenient method is sloppy , unorganized , and all over the place . Ask yourself the question – in your dealership , if you were having a conversation with a buyer and walked down the hall into another room , would your conversation carry on from the point you left off ? If it didn ’ t , my guess is that the buyer would find you either extremely forgetful or annoyingly repetitive . Why would this change when you ’ re having a conversation online ?
When you take a leader ’ s approach , by implementing an omnichannel platform like Transax , you can streamline every piece of communication . No more losing texts , repeating yourself , confusion on who to email , or any frustrations centered around disorganization . Seamless communication means one thread .
Transax = texting and more Do we offer texting ? Absolutely . Texting is essential for today ’ s customer . Yet more than just texting , Transax offers a connected commerce experience . Through Digital Retail and Engagement , you can offer customers the experience they ’ re willing to pay more for while simplifying and organizing your dealership to be more efficient and effective . With streamlined communication , you can make your online practices as effective and engaging as your in-person experience . Offer your customers a fast , convenient , personalized journey and make their decision easy .
Want to offer seamless communication and a connected commerce experience that wins more deals ? If an engaging , seamless customer experience is something you want to offer , discover the effective ways you can do this through the Digital Retail and Engagement platform Transax . With easy setup and iPhone and Android apps , Transax works with your existing website and makes connected commerce affordable and practical for you .
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Source : The Modern Rules of Lead Response Time , Lean Data , 2022
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Source : 2023 State of Business Texting Report , Text Request , 2023
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Source : 2023 State of Business Texting Report , Text Request , 2023
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Source : SMS Marketing Open Rates & Statistics , Sender , 2023
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Top 15 Mind-Blowing Omnichannel Statistics You Should Know for 2022 , clerk . io , 2022
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40 + Statistics That Highlight the Importance of Customer Experience , edu Me , 2023
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