ATW Acquires BWise Manufacturing
ATW, North America’s leading provider of trailers, work trucks and related parts, recently
announced the purchase of BWise Manufacturing, including the BWise and Bri-Mar trailer
brands. The purchase will help extend ATW’s reach into the Northeast, while ATW’s purchasing
and manufacturing scale, commercial capabilities and dealer tools will help continue to grow the
BWise business.
“Bringing BWise into the ATW portfolio fundamentally strengthens both parties,” said ATW Pro
Grade president Steve Courreges. “Our complementary brands, capabilities, and footprints will
help us reinforce our mutual commitment to our customers: providing differentiated brands,
products and business services that allow our partners to reach their full potential.”
The BWise and Bri-Mar brands will join Big Tex and PJ Trailers under the leadership of Steve
Courreges. Brian Wise will remain in his role for a transition period and plans to serve in a
broader strategic role within ATW.
“In ATW, we found a partner and sponsor with the resources and expertise to expand on what
we’ve built in a way that moves us forward in our vision of what BWise can be,” said Brian Wise.
“I appreciate their commitment not just to offering leading products and brands, but to the
health and growth of their dealer partners. I’m excited to join the ATW team as we chart the
road ahead for the trailer industry.”
ATW plans to operate the BWise business as part of its Pro Grade business unit. Terms of the
transaction were not disclosed.
Please visit www.atw.com or Booth #800 at the 2019 NATDA Trade Show to learn
more.
Diamond C Trailers Announces Axle Partnership with Lippert Components
Diamond C Trailer Mfg. announced its transition to Lippert Axles. For more than two years,
Diamond C studied the Lippert Components product line and company, gathering market
feedback in comparison to other leading axle and suspension brands.
“The vision is clear, Lippert has built a feature rich, ultra-high-quality product and production
system as well as a deep-rooted culture of caring for everyone they come in contact with.
They’re always yearning to advance, huge in customer support, and continuously improving just
like Diamond C,” says Jeffery Crabb, President of Diamond C.
To learn more about Diamond C Trailers, please visit www.diamondc.com or
check out Booth #519 at the 2019 NATDA Trade Show.
www.natda.org
NATDA Magazine
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