Though a relative newcomer to the industry , one of the NATDA Trailer Show ’ s newest exhibitors , Haul-About , relies on over 200 years of industry expertise . NATDA sat down with one of Haul-About ’ s expertise pipelines , industryveteran Bob Morgan , to discuss the company ’ s unusual start – one that had just started rolling when the pandemic hit .
NATDA : How would you describe the team at Haul-About ?
MORGAN : In a way , it ’ s a family business – but not by blood . A vast majority of us have worked together for over twenty years . We enjoy working with one another and our sole function is to , collectively , make this new project not only work but excel . We intuitively know the other person ’ s response and yet we are continually surprised by what each bring to the party . It ’ s refreshing , creative and gives everyone on the team a feeling of liberation or a feeling of being able to fly . We are excited and enthusiastic to be able to work together in this capacity .
NATDA : As a newer manufacturer , has COVID-19 presented any problems ?
MORGAN : COVID-19 presented hurdles for the entire industry and we were not immune . It was , and continues to be , an opportunity , though . It forced us to fine-tune a lot of things , but what resulted was an early realization that the market was there . So ,
46 NATDA Magazine www . natda . org