Features
24
NOV/DEC 2019, Volume 12 Number 4
NATDA Headquarters
111 2nd Ave. NE, Ste. 1405
Saint Petersburg, FL 33701
Phone (727) 360-0304
Fax (727) 231-8356
www.natda.org
Corey Langley
Marketing Director
The NATDA Magazine is published six times a year by the
North American Trailer Dealers Association. Reprinting in whole
or by any means—graphic, electronic or mechanical, including
photocopying or information storage and retrieval systems—is
expressly forbidden without written permission from the publisher.
Editorial contributions are welcome but editors recommend that
contributors query first. NATDA assumes no responsibility for
loss or damage thereto. All photographs should be released for
publication by the source. NATDA is not responsible for return
of unsolicited photographs or manuscripts. NATDA reserves the
right to use material at its discretion and we reserve the right
to edit material to meet our publishing/editorial requirements.
Please Note: the articles contained in this publication are meant to
increase reader awareness of trailer ownership. Its contents should
not be construed as advice or instruction on such topics, which
should be obtained directly from the product manufacturer.
Inquiries & Change of Address write:
Andria Gibbon, CEM
Operations Director
NATDA
111 2nd Ave. NE.
STE. 1405
Saint Petersburg, FL 33701
(727)360-0304
(727)231-8356 FAX
[email protected]
20 Planting Seeds of Success in the
Trailer Industry
24 Norstar Manufacturing: Defy the Bears,
Join the Bull Market
28 PIERCE: Pulling For You and Your
Business
32 Tow-Rax ® , Phoenix™ USA, Inc., Offers
Tie-dow Tracks in Variety of Styles
34 Don’t Be the Victim of a Ransomware
Attack
38 2019 Trade Show & Convention Review
42 New Product Display
54 Introducing...THE Trailer Show!
56 Farm Boss: Fueling the Future
60 Say HOOOROO to Traditional Camping
64 The Mahindra Brand and Trailer
Dealers—A NATURAL FIT
68 Polar Temp: freezing Out the
Competition
Who We
Are...
We would like to thank the following people for their article
contributions:
Alex Becker | CliftonLarsonAllen
Lauren Labunsky | Dealer Spike
In Every Issue
8
9
10
17
22
72
President’s Message
Statistical Surveys Trailer Report
Trailer News
Industry Job Search
Dealership Performance Training Program
Ad Index
NATDA Magazine is published by Brady Media
Group LLC: [email protected]
Melanie Bierweiler
Sr. Membership Manager
6
NATDA Magazine
Layout & Design by:
Stephanie McGhee
[email protected]
www.natda.org
727-360-0304
www.natda.org