chases for their consumers , but it also creates a new revenue source in a time where it can be greatly needed .”
“ Synchrony is proud to be an ongoing supporter and sponsor of NATDA , empowering members to grow their businesses ,” said Keith Mait , SVP and General Manager , Payment Solutions , Synchrony . “ NATDA members can drive more traffic , convert more prospects to customers , and nurture customer loyalty by offering our attractive and flexible consumer financing options on new and used trailers .”
For further information , please visit syfenroll . com and natda . org .
Wil-Ro , Inc . Joins General Motors Fleet Bailment Pool Wil-Ro , Inc . finalized a partnership to join General Motors Fleet Bailment Pool and anticipates chassis to be available beginning mid-2021 .
This partnership will help support Wil-Ro ’ s growth into new markets , and geographic footprint expansion among GM Commercial Dealerships on their medium-duty and Low Cab Forward ( LCF ) needs .
Likewise , this strategic initiative facilitates business demands and growth for Wil-Ro ’ s customers , providing them greater chassis and truck body availability through GM bailment pool opportunities .
“ Wil-Ro is excited and honored to join the GM bailment pool program ,” said Joshua J . Coster , President and Owner of Wil-Ro , Inc . “ With nearly half a century of manufacturing expertise and a Sales Team focused on building long-term relationships while driving growth , our company aligns well with GM , its bailment pool , and work truck customers of two established brands .”
Partnership GM Bailment Pool models include the Chevrolet Silverado Chassis Cab Lineup : 4500 HD , 5500 HD and 6500 HD ; and Chevrolet LCF Lineup : 3500 and 4500 LCF Gas , 4500 , 5500 HD / XD LCF Diesel and 6500 XD LCF Diesel .
EZ STAK Releases Heavy-Duty Removable Drawers for Service Trucks EZ STAK added an all-new line of heavy-duty removable drawers to its series of aluminum service body storage systems to help with installations .
Delivering the lightweight yet robust design EZ STAK is known for , each of these rugged drawers can be quickly taken out and brought to the worksite . This not only helps with efficiency on the job , but also makes installation easier .
“ We initially custom-made these for a client , but we quickly realized that they would likely appeal to a lot of people because they ’ re so durable and so easy to take out ,” said Calvin Lawrenson , EZ STAK ’ s business development coordinator . “ There ’ s no more back and forth to the truck with these — you can take all of your tools with you .”
As with most of EZ STAK ’ s drawer solutions , these are made with 10-gauge aluminum and come equipped with 500-pound-capacity slides , adjustable tops to fit the truck compartment and built-in risers . Each drawer also has a one-handed latch for easy opening and closing , as well as a secure lock that engages once the drawer is slammed shut . Plus , if the truck compartment has a step , these drawers can be built with a notch cut-out to maximize space and make installation a lot easier .
EZ STAK currently offers the heavy-duty removable drawers in nine sizes , but its design team can also deliver a custom solution . Just like all of the company ’ s drawer systems , these come with a lifetime warranty on all manufactured parts .
“ We think these will be a gamechanger for quite a few customers ,” said Lawrenson . “ We kept hearing that one pain point for some was just how difficult it is to take out drawers if they want to bring a bunch of tools with them . Well , with these , now they can . And because the drawers are lightweight and tough , they ’ re easy to remove and you don ’ t have to worry about putting them through a lot of abuse .”
For further information , please visit ezstak . com .
Following Coster ’ s 2017 acquisition of the 45 + year manufacturing organization , he shifted Wil-Ro ’ s sales strategy moving away from primarily targeting end-users and single truck bed sales to aggressively focus on establishing and growing a National Distributor Network and cultivating nationwide reach while still nurturing its end-user customer base .
Wil-Ro , Inc . is excited to offer this opportunity to its growing dealership customer base .
For more information , please visit wil-ro . com .
www . natda . org NATDA Magazine 15