In an ever-changing world that steadily grows more reliant on technological advancements every day , it is important to acknowledge new opportunities for your company when they arise . In this issue , we were thankful enough to speak with several companies that evolved their business or others ’ over the past year .
In Firman Power Equipment Takes its Show on the Road ( pg 38 ), Jason Sutton and Matt Flores explain how , when faced with adversity of the pandemic , they altered their business model to create better relationships with both their distributors and end-consumers .
With Firman Power Equipment ’ s inspirational methods in mind , be sure to read 3 Ways to Implement Video Chat at your Dealership ( pg 42 ). The article , written by our good friends over at Kenect , explains some ways in how you can take advantage of free video service providers like YouTube . While 2020 may have forced companies to take their services online , the desire to connect easily and immediately from consumers is not going away anytime soon .
Speaking of ways to empower your dealership , enjoy our cover story on the newest manufacturer to exhibit at the 2021 NATDA Trailer Show , Reichers Truck Bodies . Though the company has been around for over eighty-seven years , it is bringing new ideas and products to the marketplace . You can read all about it , and the new model it is showcasing at this year ’ s show , in Riechers Truck Bodies ( pg 30 ).
Lastly , we would like to thank the proud dealer members of NATDA who recently took the time to share their support through their social media channels ( pg 46 ). We look forward to seeing you all again at this year ’ s NATDA Trailer Show in Nashville , Tennessee from September 1-3 .
8 NATDA Magazine www . natda . org