“Social media is going to raise your gross sales. We have to get our name out, so people
know what we have and are willing to drive a couple of hours to purchase from us,” he
shared.
Taking Kapp Trailer Sales & Service further into the next level, Schroeder ventured out into
other avenues of the dealership’s presence. “We expanded our inventory when we opened
the new location,” he said. “We put more trailers on the lot and got with the times. We’re
on Facebook now and we’ve launched a new website with pricing and inventory online.”
Customers are welcomed by 17,500 square-feet of inventory and service space when
they enter the new dealership. Kapp Trailer Sales & Service takes pride in offering the
inventory needed, stocking just about every model that Trailerman by Novae has to offer.
The company also recently welcomed Bravo Trailers LLC to its portfolio.
“We went to the NATDA show in St. Louis and were looking for enclosed lines. We were
dead set on looking at two or three other trailers and didn’t have Bravo in mind. After
meeting with the guys and seeing their display, it worked out to where that was the trailer
we wanted. Now, we’re looking to stock anywhere from 20-30 Bravo enclosed units,”
Schroeder mentioned.
In addition to Bravo Trailers LLC’s enclosed line, Kapp Trailer Sales & Service also offers
recreational trailers, offering side-by-side trailers and custom options so customers can
play as hard as they work.
Though mergers can be uncertain at times, Kapp Trailer Sales & Service has instantly
proven to be an exception to the rule. Between Schroeder’s determination and Doc’s vast
knowledge, the “new” dealership is sure to be a part of its community for another thirty
years or more.
www.natda.org
NATDA Magazine
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