NATDA Unveils New Website and Revamped Branding The North American Trailer Dealers Association is pleased to announce a revitalized branding , complete with a new website that will allow for an easier , streamlined way for association members to interact with NATDA and its partners .
The product of years of deliberation and effort , NATDA ’ s new website will provide the unique user experience that the association has long sought . Now , NATDA members can login through a customized portal to update account information , view financial history and pay open invoices , register for upcoming events such as the NATDA Trailer Show , access exclusive benefit information and more .
NATDA Announces New , Five-Person Dealer Advisory Board The North American Trailer Dealers Association ( NATDA ) is pleased to announce the reformation of its Dealer Advisory Board , composed of five dealer members from various parts of the United States .
NATDA ’ s Dealer Advisory Board members will be tasked with lending suggestions on ways that the association can better serve its dealer members to provide solutions to problems facing the industry . Additionally , they will be leaned on as the association pinpoints new and exciting features for its annual NATDA Trailer Show .
“ To stay in tune with dealers ’ needs , it ’ s important that they have a voice in our association ’ s efforts ,” said NATDA Vice President Amy Ackerman . “ Collectively , this group has 48 years of experience with NATDA and 42 at our annual show . We don ’ t believe we could ’ ve found a better group suited to continuing the development of this association .” The 2021 Dealer Advisory Board consists of :
• Nick Mirsberger , Owner – Mirsberger Sales and Service ( Hilbert , WI )
• Chuck Morrison IV – Truck ’ n America ( Waldorf , MD )
• Ken Swank – White Spruce Trailer Sales ( Anchorage , AK )
• Shane Thompson , President – Action Trailers ( Strathroy , ON )
• Keith Wright , Owner – K ’ s Trailer Parts and Service Sales ( Cheyenne , WY )
The new Dealer Advisory Board marks yet another effort for NATDA to create a stronger trailer dealer community . Recently , the association announced an all-new website that provides a greater user experience for its members .
To learn more about the NATDA and its mission to strengthen the trailer industry , please visit the all-new natda . org .
“ As 2020 unequivocally proved , a simple and effective digital experience has become increasingly important with each passing year ,” said NATDA President Andy Ackerman . “ Our new website will not only allow our members to make interacting with us easier but provide exclusive member-specific content and resources in a way we have not been able to do before .”
In addition to the new website , NATDA has unveiled a new logo that will be utilized going forward .
“ When we analyzed the message we wanted our branding to convey , we realized very quickly that we needed to embody the same principles we encourage out of our membership : Innovation , Boldness and Progressiveness . Our industry is moving at breakneck speed and we believe that its association should channel that same mentality . In our eyes , the new-look NATDA does just that ,” explained Corey Langley , Director of Marketing .
To view the all-new website , please visit natda . org today .
18 NATDA Magazine www . natda . org