NATDA Magazine Jan/Feb 2022 | Page 38

Q - How does Hometowne Capital support trailer dealers ? A - “ Simply put ... Hometowne is here to increase dealer sales . Our Rent-to-Own product provides a solution for dealers to win customers they ’ ve previously had no solution for . Every customer is qualified , the process is simple and we fund contracts every 7 days . We create a true win / win / win .”
Hometowne Capital ’ s Rent-to-Own product is being effectively utilized by almost 100 trailer dealers across the country to grow sales . Our RTO program provides a simple solution for you to win customers you ’ ve been losing . Hometowne gives you the opportunity to capture any customer who doesn ’ t qualify for traditional financing or just wants to hang on to their cash .
Q - Who is Hometowne Capital ? A - “ Hometowne exists to provide a simple and affordable solution for people to have the things they need when they need them . Everyone is approved here and there are no credit checks . Our aim is to help our customers achieve ownership through our rent-to-own program . We also want to create a referral source for you through our exceptional customer service . We see ourselves as an extension of your business and treat your customers as such . Hometowne has been in the RTO space since 2009 and we ’ re growing everyday .”
Q - How does it work ? A - Your customer selects the trailer of their choice . You then go through our dealer portal to enter the trailer information and fill out the RTO contract . The customer provides the necessary information and you collect the upfront payments from the customer at the POS . From this point forward , Hometowne takes care of the customer Everything is done electronically , including funding . We direct deposit the funding amount into your account every week .
Q - What ’ s in it for you ? A - “ Simply put ... SALES !!! Do you miss sales from customers who don ’ t have enough cash or don ’ t qualify for financing from a traditional lending source ? If so , Hometowne offers a simple solution for you and your customers . We will buy those customers and give you the opportunity to create a whole new sales channel from customers you ’ ve previously had no access to .”
38 NATDA Magazine www . natda . org