NATDA Magazine Jan/Feb 2021 | Page 19

Ideal Computer Systems Introduces TargetCRM to Help Dealers Drive Repeat Business Ideal Computer Systems announces TargetCRM , an automated sales and marketing platform designed to help dealers turn one-time customers into repeat buyers .
Using TargetCRM , dealers have the ability to automatically survey their customers after every sale to measure customer loyalty and satisfaction by department and location . They can then :
Refer happy customers to Google and Facebook , where they can leave positive reviews and help dealers stand out with high ratings . Connect with happy customers via targeted text and email promotions , using data like distance , purchase history , category and so on .
TargetCRM also makes it easy for dealers to engage customers via text messaging , which is the way most of them want to be contacted , eliminating phone tag and reducing voicemails ( potentially , by 80 % or more ).
“ We love TargetCRM ,” said Brandon Crawford from ATS Outdoors . “ Thanks to it , we now have a ton of positive online reviews . All businesses want good reviews , but occasionally you can get a bad one . What TargetCRM does is notify the business immediately of any dissatisfied customer so they can go and fix the problem . It presents an opportunity to turn bad reviews into positive ones .” For those looking to get more leads and sell more all year round , TargetCRM is a must .
For further information , please visit www . idealcomputersystems . com .
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