Natcon Directory | Page 22

SMX Convention Center • Seashell Drive, Mall of Asia Complex, Pasay City, Philippines • 23-26 April 2009 UNITED ARCHITECTS OF THE PHILIPPINES Greetings! For and behalf of the UAP National Board of Directors and the Office of the National Executive Vice President, I would like to greet and welcome the delegates and participants during the 35th National Convention of Architects and the Convention Exhibits 2009 from April 22-26, 2009 here at SMX Convention Center. I would like to extend my sincerest appreciation to the organizers of both the Natcon 35 and Conex 2009 for the enormous amount of work they have done to reach where we are today, and of the contribution of all the members who have been working how to move forward together. With this year’s theme “The Power of Architecture: Dream, Create and Transform”, it reminds us of the role architecture played in shaping the built environment that goes far beyond the individual building, which describes architecture profession as a hybrid that mixes together the high standards of technique, technology and expertise and merges it with the artistic talent that feeds on the beauty of innovation, creativity, style and elegance. There is no denying that architecture is a demanding profession. It deals with many of the important issues in today's society, for instance exploring new ways of living, investigating new technologies and material and ensuring that what we build is environmentally sustainable. But most of all it involves designing that people are happy to look at and to use. However, in a competitive, changing environment the architecture profession must continue to find ways to serve the public effectively to ensure its continued relevance and leadership in the delivery of architectural services, to “be the best”. Hence, in this convention, we are tasked to move forward, in a carefully planned strategic fashion—as we draw together our vast strengths and expertise and marshal our resources in ways that will fulfill our potential for contribution and impact across the Philippines’ built environment. Hopefully you will enjoy this convention. There will be plenty to keep you busy and entertained, but, let us not forget the true mission ahead. Let us keep up the fight for our right as registered and licensed architects, and let us be the voice of reason, let us go where we have never gone before, and let us continue to dream, create and transform. Maligayang Pagtitipon at Mabuhay ang UAP! RAMON S. MENDOZA, fuap UAP National Executive Vice President 20