NASCAR Nationwide Series Entitlement - FALL November 2014 | Page 14

Enjoy Event Naming Rights that will
provide an opportunity to deliver a brand
lift through the convergence and
execution of integrated media and inmarket promotional plans. Event
Entitlements represent the best
sponsorship value in all of NASCAR.

EVENT COLLATERAL
Advertising space to promote your brand
is available in each event weekend
program. Additional collateral
incorporation could include printed event
schedules and brochures, track “insider’s
guides” as well as tickets and credentials
for Entitlement Partners.
PRE-RACE BRAND INTEGRATION
Entitlement Partner