Naples State of the Market 2014 July/August 2014 | Page 2

KEEPING YOU AT THE FOREFRONT OF OUR MARKET I am excited and pleased to announce some BIG news. We have just launched the opening of our new company, Naples Luxury Real Estate Group, LLC.! In my never ending pursuit to find better ways of practicing real estate and serve my clients at the highest level, this was inevitable. Having owned and operated a luxury boutique real estate company for more than 20 years in Vail, Colorado, I had long ago thrown out the expected and boring ways of practicing real estate. Our company in the Vail Valley was wired to give our clients much more than that, by creating a more personal, caring and dynamic real estate experience.This attitude and business philosophy has not changed and is now the mission of our new company here in Naples. We have created services and marketing materials that are not only effective, but are totally unique in the Naples market. Our team strives to serve each of our clients on a personal level....by anticipating their needs and serving them in ways that are both unexpected and appreciated. For example, we go far beyond just listening to what is important to our buyers. We get equal pleasure from introducing them to people, neighborhoods, lifestyle and community events that are interwoven into our daily life so that they really get a feel for Naples. As exceptional REALTORS, covering all the bases when it comes to their transaction is just second nature. Our goal is to go way beyond those bases. We want to make every moment of their journey with us as pleasurable as the end goal itself...in other words, we want to hit a home run! When we are working with our sellers, we take great pleasure in anticipating and taking care of needs before we are asked. Our pro-active methods of communication and ability to deliver personalized marketing are new concepts that have already been recognized by the “Leaders in Luxury”. We are currently in development of our Client Concierge and Staging Programs that will offer services that are not found anywhere else in our area. We will announce more about those benefits next month. I am proud to have such an amazing group of top professionals join me in my commitment to these endeavors. They will each be introduced in our next State of the Market report. As our business is built upon the goodwill and endorsements of our clients, we hope you will spread the word and refer us to your friends and family. Your referrals are important and we are so grateful for them. As always, it is my pleasure to present you with the most current information in the Naples real estate market each month. Please review the following pages which will give you our most current listing and sales activity, as well as graphs which chart the directional trends in our market place. In addition there are some interesting articles which relate to factors affecting our real estate market, both here in SW Florida as well as the US in general. If you have any questions or comments, you may reach me at 888-743-2384. Here’s to living your dreams and making each moment count, JO ELLEN H. NASH Broker