NAILBA Perspectives Fall 2020 | Page 30

LIFE INSURANCE AWARENESS Life Insurance from page 28 As you know, life insurance and various riders can offer real flexibility to meet clients’ specific needs, such as help with unemployment, access to cash value* in case of an emergency, or a host of other ways to get through tough spots like the one we’re experiencing now. This moment is an opportunity to share — with current and prospective clients — just how important the protection we offer can be to their quality of life and their ability to maintain it. Time to talk about the future We know people are seeking security. So it makes sense to discuss their long term care options as well, especially with people living significantly longer than ever before. Just think … right now, a 65-year-old can expect to live another 19 to 21.5 years, on average, according to the Social Security Administration. What’s more, the government agency says a third of 65-year-olds will hit age 90, and 1 in 7 will live beyond age 95. 5 And believe it or not, being healthy may mean that you’re more likely to need care. The healthiest people are often the ones that end up needing long term care assistance later in life 6 — simply because they’re living longer. The bottom line is that insurance may help clients avoid a financial crisis when dealing with a medical crisis. Whether the crisis happens during a pandemic or not, with people living into their 80s and beyond — odds are, they’ll suffer some sort of medical event that life insurance or long term care insurance will cover, which could prevent a medical episode from escalating to a financial emergency. Time for optimism and empathy The good news is, you’re armed with some of the best tools to help people reduce anxiety and provide a sense of security during a time when it’s needed most. My suggestion is to broaden your outreach efforts to expand beyond your current client profiles, and start earnest discussions about how you can help people plan for the unexpected. My bet is you’ll find an unusually high number of folks open to having a conversation about the solutions you have to offer. It’s an unparalleled opportunity to help them, first and foremost, and in the process, grow your business. Together, we will get through this. And hopefully, when we come out on the other side, we’ll be stronger, more resilient, and better prepared for our futures than ever before. 5 “How Living Longer Will Impact Your Retirement,” U.S. NEWS & WORLD Report, April 2020 6 “Pros And Cons Of Long Term Care Insurance,” The Balance, January 2020 * Loans, withdrawals and death benefit accelerations will reduce the policy value and the death benefit and may increase policy lapse risk. Tracking your commissions just got easier. Unlike other commission trackers, Agency Comp does not require you to purchase an expensive CRM with features you don’t need. With minimal data, you will be able to analyze and keep track of your commissions. Agency Comp calculates commissions for: • Percentage of premium • Fixed-fee • Graded • Target premium Now you can track your commissions by reports that include: • Revenue projections • Pending commissions • Analytics • Expected commissions Our innovative solution is available in four different packages to fit your needs, including a free package. There are no long-term contracts, so you can cancel at any time. If you’re a BGA/FMO/IMO, contact us about an Affiliation discount for your producers. Agency Comp is all business. Your business. Sign up today for free at AgencyComp.com or call 817/945-1445 www.nailba.org 30