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by Author , Greg Bernard Phillip
As Covid-19 continues to rip across the globe and as we tear through the alphabet naming successive variants of the virus , businesses everywhere continue to straddle the thin line between employee health and productivity . In no sector has the blow landed more palpably than travel and tourism , and against a backdrop of severely reduced air travel , empty hotel rooms , and slowto-moderate vaccination rates , tourism-dependent nations are navigating a rocky road to ( eventual ) full recovery . The solution for this recovery , according to Greg Bernard Phillip , CEO of Nevis Sun Tours , lies in the principle of the early bird and the worm . In his recently released book The Truth About Early Birds and Worms :
How Travel Businesses Survive and Thrive After Covid-19 , Phillip unpacks his application of this timeless adage to any travel or tourism company ’ s postpandemic survival strategy .
Greg Bernard Phillip is the CEO and co-founder of Nevis Sun Tours , a destination management company facilitating travel and vacation