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Cultural Tourism : The New Wave of Travel
by Sharon Epshtein , Mappo
Cultural tourism is playing a key role in driving economic growth for many countries . According to Yahoo Finance , the cultural tourism market in Europe is “ poised to grow by USD 3.77 billion during 2021-2025 , progressing at a CAGR of almost 16.41 % during the forecast period ”. Cultural tourists are utilizing technology designed specifically for their cultural journeys with a host of new travel planning apps like Mappo that cater to this burgeoning market .
What is ‘ Cultural Tourism ’ at Its Core ?
In layman ’ s terms , cultural tourism is the act of visiting particular destinations in order to experience them from a cultural perspective . Whether intentional or not , tourism provides endless opportunities to learn about the way other people live . This can mean that while you attend festivals , explore cities and their surroundings , and sample local food you will inevitably brush up against the local culture and traditions . So , as you join in the Holi festivities in Delhi , peruse the Great Wall of China , or chow down on some oysters on a Caribbean island , just know you are engaging in a form of cultural tourism .
So Who is a Cultural Tourist ?
As a cultural tourist , you may actually be a ‘ consumer of cultural goods ’ such as : ancient sites , historical buildings , or famous monuments . However , the term also pertains to travellers that are exposed to the history , heritage , and