“ Since everybody ' s asking about destinations , we started researching the destinations that already had accessible landing pages , that is , content about their accessibility options right on their website , easy to locate .” During COVID , his team researched these landing pages , aggregated them , and placed it on their
website . “ It ' s like Wikipedia , a work in progress for accessible experiences . There is a disclaimer on the landing page that this isn ' t perfect , it ’ s just what we have found so far .” TravelAbility is now working with one of the most creative digital marketing agencies in the travel industry as a partner , creating a set of guidelines regarding what should be on the landing pages . This playbook will show people how to create their own landing pages . “ This is one thing I ' m really proud of ,” Steinman said , “ because I think it can help a lot of people , and our landing pages are free .”
Jake Steinman envisions that Travelability ’ s future will be one where they would metastasize their information and approach , while continuing to attract people to help grow the movement . “ What started off as a newsletter and a conference has become an ecosystem ,” he said , “ We are collaborating on ExplorAble , a Podcast series ; Landing pages and developing a Playbook a well as resources that will make our website useful for anyone wanting to become more accessible . We will continue adding to the hub so a robust set of resources will be available to any company in the travel industry .”
The future holds a lot for the accessible travel industry , and indeed for TravelAbility , as they seek to expand their frontiers while working assiduously to create guidelines that will ultimately better the travel experience for people with varying kinds of disabilities .