the future of web accessibility
OUR MISSION
We seek to improve the community of disabled people with their day-to-day basic tasks . We help institutes and governments around the world , and civilian businesses , achieve this goal by providing them with assistive technology solutions that really help navigate the digital and online world . Today it is possible with Purple Lens ’ assistive technology solutions to present an opportunity for small-medium businesses ( SMBs ) with existing websites to be accessible in a userfriendly way .
Today ’ s accessibility products , services and implementation fall into extremes :
• Artificial vs . human intelligence
• Fully automated vs . handcoded from scratch
• Easy vs . complicated implementation
• Cookie-cutter vs . custom
• Fast vs . time-intensive
• Expensive vs . more expensive
Additionally , the real-world user experiences , and levels of compliance delivered often don ’ t live up to the promises implied .
Purple Lens occupies the unclaimed middle ground between these extremes . How ? We offer the best of both worlds : a high-tech solution with a human touch .
Our semi-automated and guided do-it-yourself system is effective , flexible and affordable . It addresses the challenges small and mediumsized businesses face . As they work to grow an online footprint , SMBs may not have the resources ( or desire ) to :
• Have a team of specialized developers and accessibility experts on call
• Rebuild website properties from the ground up to achieve accessibility standards , and / or
• Maintain accessibility standards on a sitewide basis , over time
But our ultimate advantage may be our positive impact on site owners ’ revenue . Purple Lens makes it possible for site visitors with disabilities to successfully research , browse and complete inquiries and purchases — instead of abandoning sites in frustration .
Purple Lens is a mature platform and the result of three years of self-financed development . We serve :
THE COMMUNITY – We aim to achieve maximum usability for end users , the community , by providing a friendly and equal way to navigate the website .
WEB DEVELOPERS – We provide developers ( website builders ) and professional web accessibility consultants with development tools ( accessibility builders ) to ensure 100 % accessibility .
14 Accessibilty for All