unbelievably absurd and they all seem to lack any sense whatsoever. Considering her title and
her support for exotic animal pets, she could have come up with better arguments, ones that
would make sense and convince the readers of her opposing view. Instead of comparing death
numbers in an illogical manner, she could have persuaded the reader that keeping exotic animals
can prove beneficiary by giving a few advantages and benefits.
All of these articles had given some points worth our consideration when thinking about
the issue of keeping exotic animals as pets, however not every source was effective in conveying
its purpose. PETA’s article was undoubtedly the most persuasive source, because of the
significant persuasive techniques utilized. The word choice was effective in persuading the
audience of the utter immorality of trading wild animals, as they called the exotic pet trade as
“big business” with a great source of “criminal earnings.” Right from the start, the reader is able
to comprehend the point and purpose of the article: that exotic pet trade is not legal, nor is it
moral. To support the argument, substantial information is provided throughout the article along
with numerical data and real-life examples that show the presence of another persuasive
technique, pathos. They appeal to the reader’s emotions when they state that a little baby has
been brutally murdered as a result of an attack by an exotic pet. These examples make the
readers feel for the child, and they are convinced that keeping wild animals as pets is indubitably
dangerous. Furthermore, the article that proved to be the opposite of persuasive was the one
published on USA Today, by Zuzana Kukol. It lacked all of the modes of persuasion that
Aristotle said were the key to effective persuasion. The only aspect of credibility was the
mention of the author’s title at the very end of her article, however it did not change anything
since the article was so poorly written. There was a clear lack of pathos and logos, as there
seemed to be absolutely no emotional connection regarding the topic and nothing in the article
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