My first Publication ocbc_ar17_fullreport_english | Page 33

ATTRACTING, ENGAGING AND DEVELOPING TALENT Organised a range of inaugural activities during My Family Weekend in Singapore for employees and their families, to promote family life Bank OCBC NISP staff celebrating the launch of OCBC’s refreshed Employer Brand in Jakarta Global launch of Refreshed Employer Brand reinforces OCBC’s reputation as an employer that is Caring, Progressive and Delivering a Difference First bank in Singapore to launch an HR mobile app, HR-In-Your-Pocket , featuring an artificial intelligence-powered chatbot MORE THAN 5,600   ATTENDEES AT DIGITAL AND FINTECH TRAINING 4,300   ATTENDEES AT SINGAPORE’S INSTITUTE OF BANKING AND FINANCE- ACCREDITED PROGRAMMES 6,830 CHALLENGES WE FACE  aintaining a strong M employer brand to engage, retain talent more childcare options Capitalising on data analytics to predict and pre-empt employee attrition as well as optimise hiring MORE THAN OCBC Bank has employees in Singapore  eveloping programmes D that effectively meet the varied needs of our diverse workforce Partnering newly opened Little Skool-House@ One Marina Boulevard — our third centre collaboration — to give employees in Singapore I  ncreasing competition for talent with digital skillsets W  orkforce planning to identify future jobs and equip employees with relevant skills First-of-its-kind FRANKpreneurship programme in Singapore instils spirit of entrepreneurship in banking interns OCBC Wing Hang launched OCBC Malaysia collaborated on first-of-its-kind Wealth Management training programme Young Bankers Programme to nurture potential leaders in Hong Kong with the Asian Banking School Bank OCBC NISP joined internal job posting programme, offering more opportunities for employees in Indonesia and across the OCBC Group OCBC Wing Hang China launched scholarship programme for students to pursue postgraduate studies in Singapore, helping OCBC find local talent in the markets it operates in BUILDING ON OUR CORPORATE STRATEGY FOR SUSTAINABLE GROWTH 31