My first Magazine Spring 2016 Issue | страница 14

ENTREPRENUER BLOG

G . SPIFF creator of Controversial Corruption aka 2Cs . Born and raised in South Central Los Angles

Who inspired your line ?
I was inspired by the way my brain was set-up to see the bigger the picture and to challenge what others wouldn ’ t dare to challenge or speak out on . I would say although I wasn ’ t inspired by a certain person or brand I will say my work is modeled by Obey and a street artist known as Bansky .
How ’ d you come up with your logo ?
The logo came on its own I can ’ t actually remember how I formed it or came up with the concept of it but it came to form while playing around trying to learn how to use photoshop .
Did you struggle putting your clothing line out on the market ?
The only struggle there is when it comes to building a brand is believing in yourself and your product , whatever it may be clothes , music , etc ... you ’ ll have those nights when you just want to give it up because you ’ re not seeing any progression but it takes time and devoted effort . in the end you ’ ll be satisfied with saying that you did it no matter the outcome if you really love what you do and genuinely have a passion for it that love for it won ’ t let you give up !
Two tips on building your brand
The tips I have when building a brand would be to stay committed and dedicated to your work and putting the time in EVERY day and willing to sacrifice time and money !
By Felix Reyes Jr .