My first Magazine Affiliate Money Machine | Page 14

Honesty
The decision you arrive at now will shape your business far in to the future,
however more significantly whatever you tell your buyers and subscribers they
will be receiving will shape your response rate substantially, and that is plainly
something we will wish to take into account from the very beginning.
So there we have it. Principle number one, never tell your buyers they are
getting something then refuse them that, or send them things that they have not
called for or didn’t know about, as not only will that get you into trouble, but it
will as well affect the loyalty and trust these buyers and subscribers have with
you, which is so crucial.
What we are aiming to establish here is a targeted and effective list that has
response rates through the roof depending upon what you are promoting.
Do not forget this likewise includes affiliates, and might form a big part of your
affiliate base.
You ought to be truthful to your buyers and be really careful with their personal
details and not divulge it to any other 3rd party and you should likewise have
regular communication with your subscribers.
Getting an autoresponder which will likewise keep you out of the anti - spam
filter will likewise help you a lot.
Among the most crucial things that you should do is to get personal. You should
address your subscribers by their name and keep your e-mails short and exact.
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