My First Magazine 1 | Page 8

Machine learning platforms

Today, computers can learn easily, and some are incredibly smart!

Machine learning (ML) is a sub-discipline of computer science and a branch of artificial intelligence (AI). Its goal is to develop techniques that allow computers to learn.

By providing algorithms, APIs, development and training tools, big data, applications and other machines, ML platforms are gaining more and more strength.

Currently, they are being used mainly for prediction and classification.

Some of the companies that sell ML platforms include Amazon, Fractal Analytics, Google, H2O.ai, Microsoft, SAS, Skytree and Adext.

The latter is particularly interesting for a simple reason: Adext is the first and only Audience Management as a Service (AMaaS) in the world that applies real IA and machine learning to digital advertising to find the most profitable audience or demographic group for any ad.

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